Every year, San Francisco becomes a hub for outdoor enthusiasts, adventurers, and culture lovers who gather to celebrate the spirit of the outdoors at the Outside Festival. If you're into travel, sports, gear, and fitness, or just curious about how to experience the wild side of the Bay Area, you’ve come to the right place. The 2025 Outside Festival promises to be bigger and more exciting than ever, blending top-tier outdoor experiences with local flavor and cutting-edge tech. Whether you're a seasoned pro or a weekend warrior, there’s something here for everyone.
The Outside Festival isn’t just a single event—it’s a collection of experiences that reflect the core values of the brand: adventure, nature, culture, and personal growth. From live races like the 2025 Ironman Pro Series to gear demos, food tastings, and cultural storytelling, this festival brings together the best of what the outdoors has to offer.
San Francisco’s unique blend of urban culture and rugged natural beauty makes it the perfect backdrop for a festival like this. Whether you're hiking Mount Tamalpais, kayaking along the Bay, or enjoying a craft beer by the water, the festival is all about connecting people with places, ideas, and each other.
Table of Contents
- What Is the Outside Festival?
- Why San Francisco?
- What to Expect in 2025
- How to Get Involved
- Outside+ and Digital Access
- Frequently Asked Questions
What Is the Outside Festival?
The Outside Festival is an immersive, multi-day celebration of everything related to the outdoors. It brings together athletes, travelers, gear junkies, and storytellers to share their passion for nature, adventure, and the lifestyle that comes with it. Think of it as a mix between a music festival, a sports expo, and a cultural retreat—all wrapped into one.
One of the highlights is the chance to watch top athletes compete in events like the Ironman Pro Series races. If you're into endurance sports, this is a must-see. But even if you're not racing, there's plenty to do—like test out the latest outdoor gear, attend workshops on sustainable travel, or sample local food and drink.
The festival isn’t just about the physical aspects of being outdoors. It’s also about the stories. From essays on conservation to interviews with trailblazers in the outdoor world, the Outside Festival is a place where ideas take root and grow.
Why San Francisco?
San Francisco is one of the most unique cities in the world when it comes to outdoor access. Within a short drive, you can go from city streets to mountain peaks, redwood forests, or coastal trails. It’s a place where urban life and wild spaces coexist, which makes it a natural fit for the Outside Festival.
For attendees, this means more than just convenience—it means variety. You might start your day with a sunrise yoga session on Crissy Field, hike to the top of Twin Peaks, then end the night with a live music set and a local brew. The festival leverages this diversity to create a dynamic, ever-changing experience.
Plus, the city itself is a cultural hotspot. With its rich history, diverse food scene, and progressive values, San Francisco aligns perfectly with Outside’s mission of celebrating the full spectrum of the outdoor lifestyle—from the gear you wear to the stories you tell.
What to Expect in 2025
Each year, the festival gets a little bigger, a little better, and a little more exciting. For 2025, there are a few key features that set it apart:
- Live Coverage of the Ironman Pro Series: If you love endurance sports, you won’t want to miss the live races. You can watch top athletes go head-to-head in real time, or even participate in local events that mirror the professional races.
- Outdoor Gear Demos: Test out the latest in outdoor tech, from backpacks to insulated bottles. Outside’s team puts every product through real-world scenarios, so you know what really works.
- Workshops and Panels: Learn from experts in outdoor travel, conservation, and adventure photography. These sessions are great for both beginners and seasoned pros.
- Local Food and Drink: San Francisco is known for its food scene, and the festival makes sure to highlight the best of it—think local coffee, craft beer, and sustainable eats.
- Live Music and Cultural Performances: Music is a big part of the festival experience. Expect a mix of local and national acts, with a focus on live performances that bring people together.
How to Get Involved
Whether you're planning to attend in person or follow along from home, there are plenty of ways to get involved with the Outside Festival San Francisco.
If you're going to be in the Bay Area, start by checking the official Outside Festival website for dates, ticket options, and event schedules. Tickets often sell out, so it’s a good idea to sign up for early access or a newsletter to stay in the loop.
For those who can't make it in person, there’s still a lot you can do. Outside TV streams live events, and their digital content offers behind-the-scenes looks at races, gear reviews, and more. You can watch on your phone, tablet, or even cast it to your TV—making it easy to enjoy the festival from anywhere.
Outside+ subscribers get exclusive access to unlimited digital content, including special festival features, interviews, and more. If you're a regular follower of outdoor culture, it’s definitely worth checking out. Learn more about Outside+.
Outside+ and Digital Access
Outside+ is more than just a subscription—it’s a way to dive deeper into the world of outdoor adventure. With access to unlimited content from iconic brands like Outside Online, Backpacker, and Skiing Magazine, it’s a treasure trove for anyone passionate about the outdoors.
Subscribers can stream the 2025 Ironman Pro Series live, read exclusive gear reviews, and explore in-depth travel guides. Whether you're planning your next adventure or just looking for inspiration, Outside+ gives you the tools you need to make the most of your time outside.
If you're not quite ready to commit, don’t worry—Outside offers a ton of free content, including festival highlights, gear roundups, and travel stories. You can check out their website for the latest updates. Link to Outside’s main page.
Frequently Asked Questions
What are the dates for the 2025 Outside Festival in San Francisco?
The 2025 Outside Festival in San Francisco is scheduled to take place in late September. Exact dates will be announced closer to the event, so make sure to check the official festival page or sign up for email updates.
Can I watch the Ironman Pro Series races online?
Absolutely! Outside TV streams the Ironman Pro Series races live, and you can watch them on any device—from your smartphone to your smart TV. If you’re an Outside+ subscriber, you’ll get exclusive access to replays, interviews, and behind-the-scenes content.
Are there family-friendly activities at the festival?
Yes, there are plenty of activities for kids and families. From interactive outdoor games to storytelling sessions, the festival makes sure there’s something for every age group. It’s a great way to introduce kids to the joys of nature and adventure.


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